If ChatGPT Could Write It
She had the sticky notes. She had the staff buy-in. She even had ChatGPT draft the vision. The problem? The output could have belonged to any school in the country. That's when the real work started.
👋 Welcome to a 🔒 subscriber-only edition 🔒 of Ruckus Makers. Each month, we publish mini-books that help school leaders learn the art and science of Selfmentorship. Subscribers also get access to the Ruckus Maker Club, monthly live AMA with Danny, Coaching Notes, Selfmentorship Skills, Audiobooks and the full archive. Become a subscriber here.
She’s a high school principal in her second year at a school that, on paper, has everything going for it.
National rankings. Strong AP scores. State recognition for college readiness. The week of this coaching call, she’d hosted the state Secretary of Education in her building to celebrate a counseling team that helped students land on-the-spot scholarships.
By Wednesday morning, she was spiraling.
The Situation
The district had handed her an impossible scheduling timeline.
Eight positions to cut. Teaching assignments due before approvals were even finalized. Her counselors sitting in a room, drawing conclusions she couldn’t officially confirm. She was side-texting her supervisor, managing the room with careful half-information, and watching her stress climb in real time.
She almost rescheduled the coaching call.
Instead, she paused. Asked herself where she could have the most impact right now — not next week, not in the next meeting, but in the next ten minutes. She walked the building. Checked room temperatures. Connected with teachers sweating through a heat spike. Small thing. Real thing. She walked back to her office feeling like herself again.
She kept the call.
The Real Work
The scheduling chaos wasn’t what she needed to talk about. What was underneath it was bigger.
For months, she’d been working with her Instructional Leadership Team on a vision reset. The school had carried the same core values for ten years — three words that mapped neatly onto the school’s initials. Tidy. Forgettable. The kind of values that could belong to a naval base or a Fortune 500 or a middle school two states away.
Her team knew it. She knew it.
So they did the work: sticky notes, honest questions, real conversation.
What must be true about this school in three to five years?
What do we want students to experience every day?
What are we unwilling to compromise on?
She mentioned, almost in passing, that she’d developed those questions with Digital Danny — her Selfmentorship guide trained on a decade of school leadership frameworks. Not generic prompts. The kind of questions that cut through to the real work.
They filled the wall with words. Opportunity. Engagement. Responsibility. Empathy. Global awareness. Self-reflection.
Then she fed it all into ChatGPT.
The output was exactly what you’d expect. A long, technically correct, utterly hollow paragraph. Rigorous. Purposeful. Globally minded. Safe, inclusive, responsible. Every word true. None of it theirs.




